worst humanitarian crisis in the world

According to Oneworld.net, 1 000 people die every day in the Congo. They call this the worst humanitarian crisis in the world. It gets much less press than the Sudan, for instance, where the death rate is lower. Why the imbalance? The violence in the Congo is over control of the mineral, coltan. Coltan is essential for making lap-tops and cell-phones. The main-stream media just aren't going to get excited about a story that calls middle-class life in the G-8 countries into question in this way or other ways. What to do?